Paid media data warehouse for ecommerce
Stop judging performance from platform dashboards alone. Join paid media, Klaviyo, transaction IDs and full order lines in BigQuery.
What the warehouse answers
- Which first-purchase products create the best future customers?
- Where is first-order ROAS hiding stronger LTV?
- How do Google, Microsoft, Meta and Klaviyo claims overlap?
- Which campaigns drive revenue, margin, repeat orders and payback?
- Which platform-reported claims fail when tested against order data?
Typical build
Data connectors, BigQuery models, mart views, Looker Studio reporting and AI-assisted analysis for anomaly detection and claim stress testing.
Scope a warehouse